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The DENA Magazine is currently
creating a brand new directory of
real home-grown Pasadena
businesses and products for the
entire world to enjoy!  Everyone
loves the "City of Roses" and
everyone wants to take a piece of it
home.  If you would like to share
your Pasadena business, service,
or product with the world, fill out the
form below to be listed
ABSOLUTELY FREE!
FEATURED DENA BUSINESSES
The Joy of Buying Local
In a modern world overrun with information superhighways, Americans are appearing more conscious and
aware of the world around them.  This phenomenon has created enormous trends from "Going Green" to
"Gluten-free", and the ideas of saving our bodies and our environment are only growing.  Among the new
epidemics of being socially enlightened, is supporting home-grown products and "buying local"!  

According to a 2015 SBA report, over 56 million workers are employed by small businesses in the United
States, and small business account for about 50% of all employment in California.  This means that if the spirit
of entrepreneurship can drive our global economy, it most definitely has the power to propel our local
communities.  With initiatives like THE City of Pasadena's "
First Buy Local" and Old Pasadena's "Shop Local"
campaigns, it's safe to say that the "City of Roses" is on the right track.
Commerce In Pasadena
Starting A Business In DENA
For those interested in doing business in the world-famous city of Pasadena, here's all the
information you need to get started:

City of Pasadena Business Resources - Open A Business
Chamber of Commerce - Start A Business
PCC - Small Business Development Center
Doing Business in Old Pasadena
BUSINESS INNOVATION
The DENA Magazine Issues
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EYE HEART ART
PINOCCHIOS PIZZA
PRO BOXING PROFESSIONAL PASADENA
KINGS ROW GASTROPUB
PET FOOD EXPRESS PASADENA
CROWN CITY GOLF
PASADENA CONSTRUCTION AND INTERIOR
ALEXANDRIA II PASADENA
LACM PASADENA
ROMA MARKET PASADENA
OLD PASADENA SHOP LOCAL
So, let's encourage and the world to invest in our neighborhoods by keeping as many of our
dollars in our community as possible.  Local schools, services, programs, property values,
pride, and opportunities depend on it.  For more information about the powers of local
spending,
click here!
BUY LOCAL PASADENA
INNOVATE PASADENA
The vision of INNOVATE
PASADENA
is to create a vibrant
ecosystem of technology and
design innovation in the greater
Pasadena area that supports
sustainable economic growth. We
support and accelerate
collaboration across and within
business, academia, and the
broader community.....
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